SHOOTING FOR THE STARS

SUMMARY

UEFA are the governing body of football across Europe and with so many national and international tournaments now taking place, it was important to keep the brand consistent, yet allow for the individual competitions to be recognised as their own entities.

Whilst supporting the agency Wasserman, I worked across various projects for a whole variety of tournaments and initiatives. Including the Men's and Women's Champions League, the Women’s European Championship and on their vision of creating a UEFA Champions League Metaverse. The projects covered various touchpoint from social activity to campaign and activation roll-outs.

CLIENT: UEFA  AGENCY: Wasserman
SCOPE: Art direction, design, social

VARIOUS DIGITAL ASSETS CREATED FOR THE UEFA CHAMPIONS LEAGUE

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EXAMPLES FROM VARIOUS STYLE FRAMES CREATED TO CELEBRATE THE WOMEN'S CHAMPIONS LEAGUE 

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We worked for UEFA across various tournaments and competitions, on projects for both on and off-line channels.
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CONCEPTS FROM THE EXPLORATION OF A UEFA CHAMPIONS LEAGUE-THEMED METAVERSE

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All designs and concepts are strictly ©2024 Dan Bailey. All rights reserved.